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Credit Where Credit’s Due?

Last night I saw The Digg Reel - a video from Revision3 which looks at the most popular videos on social news site, Digg.

The source of the videos is credited, but often just as YouTube.com or Break.com. I’ve noticed this in several places, especially TV news channels. Last year BBC News 24 showed the spoof iPhone advert from Late Night with Conan O’Brien (inexplicably removed from YouTube by NBC, despite the huge popularity of that skit) twice, yet only credited one showing, and that was “from YouTube.com”. You could even hear the audience laughter at the end of the video as it was shown on News 24.

Sky wouldn’t dream of waiting for someone to upload a BBC interview, and then download it and credit YouTube. Infact, when dealing in their own content the BBC and Sky clearly credit each other, down to the title of the show. Yet news outlets appear fairly happy to use and credit YouTube videos rather than the original source.

Radio 4’s PM is guilty of doing the same. Last year they used clips from The Daily Show with Jon Stewart, again including the audience laughter, but removed Stewart and didn’t credit the show. It wouldn’t have been inconceivable for the BBC to get the same clips which the TDS crew did of Hillary Clinton…

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